What To Do To Get Referrals From Customers

103 14
Getting referrals is easy if you have a game plan to go about getting them.
The best way to get a referral from your existing customer is if you stay on their mind on a monthly basis.
What I mean by this is that you have to contact them at least once a month so that you can be on their mind when they're ready to buy.
This is actually easier than it sounds.
You have 2 options: you can either send out a letter to your list, or mail them with a postcard.
I like postcards because they're unconventional, they're quick and easy, and if you put an image on - it can help to convey your message better than words can.
Now direct mail letters can do the same thing too - but postcards are so fun to work with that it's better to run a test campaign using postcards instead of letters.
Plus they're incredibly cheaper than sending out a package.
Anyway back to what I saying, getting referrals aren't hard at all.
One way to stimulate a referral from a customer is by offering them a free gift of some sort.
People love to receive gifts, and most people will more than likely be happy to send a referral your way if you do your job to treat them like royalty.
You see your relationship with your current customers are far from being over.
You can extract lots of value from your existing customers using a mixture of offline techniques and online methods.
One of the easiest ways to stimulate referrals is with an autoresponder.
An autoresponder is an email gadget that sends out periodic emails to your list on a set schedule.
So if you have a customer list of around 10,000 people, with each email that you send to these people - you could be making a hefty profit.
I would know, because I've tested time and time again.
Integrating email marketing with direct mail letters to stimulate referrals is something that can make you very wealthy.
Direct mail letters will increase your response rates for your offers, and this alone is something that many offline businesses overlook.
But for the sake of acquiring a new customer for free, I think it's more than worth it.
It's still important to make your customers happy, and this is something that you should strive to do everyday.
Send them free gifts every once and a while to make them feel special.
These are the people who will pay your mortgage and car notes, so treat them like gold and watch the profits stack up.
Part of getting a referral always revolves around excellent customer service.
Respond to customer requests quickly, and they'll keep you in mind whenever the opportunity to promote your business becomes available.
Your customers don't mind spreading the word out about your business.
In fact, a lot of customers will be more than thrilled to promote your company for free.
So keep these things in mind each and every time you get a new customer.
Good luck with marketing your business.
Subscribe to our newsletter
Sign up here to get the latest news, updates and special offers delivered directly to your inbox.
You can unsubscribe at any time

Leave A Reply

Your email address will not be published.