One of the main reasons that you use article marketing is to drive targeted traffic to your squeeze page or website.
In order to do this, you must give your readers a reason to read your article.
You are up against some stiff competition today in the search engines so you must make the main points of your article stand out against the others.
Here are 3 fantastic methods revealed that will help you write a successful article which grabs people to read your entire article: 1)Make your article scannable.
When people first see your article it should be appealing to them and is not hard on the eyes.
You do this by creating an article with short paragraphs - no more than two to three sentences.
This can be easily done by using bullets or numbered paragraphs to make your information stand out.
Be sure to separate each paragraph with a blank line so that they don't run together.
2)Compelling Title.
The key to getting your article read is a great article which is eye-grabbing and full of promise.
Your title should tell the reader what to expect in your article -- just make absolutely sure that you stick to the topic.
Putting in one of your main keywords in your title is a great idea because it should be the actual theme of your article.
3)Terrific Call to Action.
Here is where you are proactive and ask your reader to do something - to click on the link to get a free gift.
This then sends them to your squeeze page where they will enter their name and email address to actually receive the free gift.
Don't just say 'click here for the free gift'.
Embellish it with words like I do below in my call to action - if the reader doesn't click through or go to your website than your article is not really a success from your point of view because you lost a potential customer.