3.
1 million contributors, over 10 million supporters and nearly $660 million collected over a 21 month long campaign - This is how revolutionary Web 2.
0 has been for Obama.
And the story does not end with the presidential election; Obama's tryst with Web 2.
0 is to continue at the White House.
Not too surprising, this is only a natural outcome as it will be foolish to let go of the mammoth internet following that he has created on the web.
His web communities which played a major role in building 'Brand Obama' and in reinforcing his message and creating volunteer social networks will be looked forward to serve as the basis for Obama's field operation.
This itself was enough to make it clear that the web now rivals news media, especially in the context of a lobby and pressurizing Congress.
Now you have a huge population mobilized on the web which is opining, acting and reacting - this voice is something the congress will find hard to ignore.
Much to the favor of the president elect, the web would prove to be an open platform for Obama to communicate and seek public accordance for his ideas.
If not for the social media, things would not have been too different from earlier times.
You would still have the opinion leaders continuing to pump in their thoughts and analysis.
Bias will continue to rule.
Not that there is gonna be a total reversal in terms of bias, but still the scenario where public will rarely speak and the President would rarely get to hear will change.
As Obama takes Web 2.
0 to the White House, he will be the most tangible President ever with the help of the virtual media.
Imagine: "You have him on your friends list "You speak to him about what matters to you and the nation "He tells you what he is up to at the White House "He seeks your personal supports for what he wants to achieve at the White House "You comment on his speeches, opinions and share your ideas "He reaches your inbox quite frequently These have never happened before! And this will be a household scenario with the already 3.
1 million strong online support base for Obama, which is undoubtedly growing unhindered.
Now with the new interactive website change.
gov, Obama is geared up for quite an ambitious run.
The website is activity packed with the President elect addressing the viewers on a weekly basis, a blog, comments and advices coming in, and inviting government job applicants - more reasons for people to keep a continuous track of Obama's online activity.
There is a certain extra dynamism about the social media compared to any other media.
The platform is open, democratic and its vitality will be highly influential.
A lot of people believe that Obama would not have had such a convincing win without the internet.
It was hard for anyone to ignore Obama, you would stumble upon somewhere or the other and his web strategies made sure that he is almost everywhere.
The competition scenario would have been much different had his competitor been more internet savvy.
Now that the methods are tried, tested and proven, Obama will not have much difficulty in translating this positive wave to his favor during his reign at the White House.
He just needs to keep the momentum going.
Potentially and positively the social media will have an influence over the way the White Househas functioned all these years.
Just think of the amount of people who are enjoying the freedom of being heard by the President himself - truly commendable.
1 million contributors, over 10 million supporters and nearly $660 million collected over a 21 month long campaign - This is how revolutionary Web 2.
0 has been for Obama.
And the story does not end with the presidential election; Obama's tryst with Web 2.
0 is to continue at the White House.
Not too surprising, this is only a natural outcome as it will be foolish to let go of the mammoth internet following that he has created on the web.
His web communities which played a major role in building 'Brand Obama' and in reinforcing his message and creating volunteer social networks will be looked forward to serve as the basis for Obama's field operation.
This itself was enough to make it clear that the web now rivals news media, especially in the context of a lobby and pressurizing Congress.
Now you have a huge population mobilized on the web which is opining, acting and reacting - this voice is something the congress will find hard to ignore.
Much to the favor of the president elect, the web would prove to be an open platform for Obama to communicate and seek public accordance for his ideas.
If not for the social media, things would not have been too different from earlier times.
You would still have the opinion leaders continuing to pump in their thoughts and analysis.
Bias will continue to rule.
Not that there is gonna be a total reversal in terms of bias, but still the scenario where public will rarely speak and the President would rarely get to hear will change.
As Obama takes Web 2.
0 to the White House, he will be the most tangible President ever with the help of the virtual media.
Imagine: "You have him on your friends list "You speak to him about what matters to you and the nation "He tells you what he is up to at the White House "He seeks your personal supports for what he wants to achieve at the White House "You comment on his speeches, opinions and share your ideas "He reaches your inbox quite frequently These have never happened before! And this will be a household scenario with the already 3.
1 million strong online support base for Obama, which is undoubtedly growing unhindered.
Now with the new interactive website change.
gov, Obama is geared up for quite an ambitious run.
The website is activity packed with the President elect addressing the viewers on a weekly basis, a blog, comments and advices coming in, and inviting government job applicants - more reasons for people to keep a continuous track of Obama's online activity.
There is a certain extra dynamism about the social media compared to any other media.
The platform is open, democratic and its vitality will be highly influential.
A lot of people believe that Obama would not have had such a convincing win without the internet.
It was hard for anyone to ignore Obama, you would stumble upon somewhere or the other and his web strategies made sure that he is almost everywhere.
The competition scenario would have been much different had his competitor been more internet savvy.
Now that the methods are tried, tested and proven, Obama will not have much difficulty in translating this positive wave to his favor during his reign at the White House.
He just needs to keep the momentum going.
Potentially and positively the social media will have an influence over the way the White Househas functioned all these years.
Just think of the amount of people who are enjoying the freedom of being heard by the President himself - truly commendable.