Basics of Facebook Marketing
Facebook ads will not allow you to advertise an offer but certainly a page.
Well there's actually quite a lot to Facebook advertising but that's just the tip of the iceberg for you.
Whenever you find a great offer that you just can't miss out on, create a page for it! the great thing about pages in Facebook is that not just your friends who saw on their wall that you "like" the page will see it, but rather anyone who will search for that page's particular name! it's a public page free for all! I made a page for my forums a few months back and now it already has 800+ people.
it's very important to invest time in publishing it too because people will find it but only if other people will give that page importance meaning "likes".
when you look for the term advertising for example on Facebook, the first page that you will see is the page that is most accurate to your search terms but also the pages with the highest like count.
This is where Facebook ads come in.
FADS will not allow you to create ads that lead people to an affiliate program with "empty promises" even though that website might be the most reliable ever you would still be rejected.
the only way is to make a Facebook ad for your page or group.
there are two sides to this coin.
one, if you're investing enough of your time you will make some FBML(Facebook Markup Language) code to make people like your page / group before they can see content which binds them to you in a way.
two, 90% of the people that will come to your page will most likely like and leave or will just leave.
the better option is to make sure they are always in your heart and in your likers or group members that way you can use these people like lists! you can send them updates if it's a page or you can send them messages if it's a group.
It's the most important part of Facebook marketing, make sure you don't overlook it it will be a terrible loss to have all those people view your page and no way to save them somehow.
and try to search more about FBML it's just like HTML and you can do amazing things with it on Facebook.
For a better life and a better living, Oren